A new cultural venue is opening in Seongsu-dong, the creative hub of Seoul. In September 2025, a special space awaits you. This is not just a store, but a place offering a unique experience where art and architecture merge. This space, created in collaboration with various brands, is filled with sensory design and innovative ideas. Located on Seongdong Ttukseom-ro, you will encounter a completely new form of brand experience. Experience special moments at House Nowhere Seoul, the new landmark of Seongsu-dong.